Project.B

在 Project.B 健身品牌形象重塑專案中，我的角色為品牌形象重塑與設計師。我負責整體品牌視覺與識別系統的重新設計，專注於標誌設計、品牌色彩與字體的調整，確保品牌形象能夠傳遞專業、現代感的運動風格。此外，我也負責健身空間大圖的設計與應用，將品牌設計延伸至空間內，提升顧客的整體體驗與品牌認同。 In the Project.B fitness brand revamp, my role was Brand Identity Revamp and Visual Designer. I was responsible for redesigning the overall brand identity system, focusing on logo design, color schemes, and typography to ensure the brand communicated a professional and modern fitness style. Additionally, I worked on designing and applying large-format graphics in the gym space, extending the brand’s identity into the physical environment to enhance customer experience and brand recognition.